Bootcamp 101 Week 1 Quiz

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Question 1 of 9

1. Question

According to the value proposition, when will a teacher always buy the TPT resource?

The perceived cost of the resource is lower than the actual cost
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The perceived cost of the resource is more than the perceived value
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The perceived value of the resource is more than the perceived cost
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The perceived value of the resource is more than the actual value
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Question 2 of 9

2. Question

Pretend a teacher is buying a $227 full-year curriculum. Put the TPT sales funnel in the most likely order.

answer is Correct is the Correct Answer answer is Incorrect

answer is Correct is the Correct Answer answer is Incorrect

answer is Correct is the Correct Answer answer is Incorrect

answer is Correct is the Correct Answer answer is Incorrect

answer is Correct is the Correct Answer answer is Incorrect

answer is Correct is the Correct Answer answer is Incorrect

answer is Correct is the Correct Answer answer is Incorrect

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Question 3 of 9

3. Question
Consider the following product.
- The preview rate is 24.5%
- The preview effectiveness is 9.2%
- The conversion rate is 2.2%
What will the system suggest to fix?
Fix Bucket 1. Title / Cover
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Fix Bucket 2. Product page (thumbnails and description)
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Fix Bucket 3. Product Preview
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Fix Bucket 4. Conversion rate
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Question 4 of 9

4. Question

There are many reasons why a product effectiveness could be 101% or higher. Which answer is INCORRECT.

This is a $47 resource. It sold well before you added a preview. And you're looking at lifetime stats.
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This is a $47 resource. It sold well before you added a preview. And you're looking at recent stats.
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This is a $0.99 resource. You're looking at lifetime stats.
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This is a $0.99 resource. You're looking at recent stats.
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Question 5 of 9

5. Question

Which product preview should I work on first?

The product with the highest preview effectiveness that never sells
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The product with the highest preview effectiveness that always sells
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The product with the lowest preview effectiveness that never sells
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The product with the lowest preview effectiveness that always sells
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Question 6 of 9

6. Question
I want to figure out what to fix the following in my preview by comparing it with a product that has a better performing preview.

Here’s the product I want to fix
- $3.70 resource
- 17.3% preview rate
- 4.5% preview effectiveness
- 0.8% sold rate
Which product should I compare it against?
A $4.00 resource with a 6% preview effectiveness
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A $100 resource with a 2% preview effectiveness
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A $0.99 resource with a 101% preview effectiveness
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A $3.00 resource with a 16% preview effectiveness
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Question 7 of 9

7. Question

I want to compare my products side by side using Google Chrome

Right click the browser tab and select "New Split View With Current Tab"
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Once you have the products open side by side, open both previews and scroll to the bottom of the preview
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Put the product with the worst preview on the left side. Then open the same product on the right side
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Put the product with the best preview on the left side. Then open the same product on the right side
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Question 8 of 9

8. Question

I’m trying to improve my product preview effectiveness. Which of the following should I ignore for right now

Are you fonts easy to read?
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Talking about benefits / pain points / features
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Do you show a feature, or tell about the feature?
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Do you use product photography in your cover / thumbs?
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Question 9 of 9

9. Question

I just compared two products to come up with a list of differences. What should I do next?

Numbers don't lie. Adopt all new ideas from the better preview.
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Be skeptical. Choose only one difference and update all of the products in your store to see if it makes an improvement.
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Update your underperforming preview and download your product stats CSV file.. Then wait around 2 weeks and download your CSV file again to see if things got better.
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Try an experiment. Update your better performing preview with a few differences and see what happens.
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